Vincent Ferry was formerly European Packaging Innovation Manager at MARS (Petfood Division) and is currently Packaging Development Manager at DANONE Research. Having developed numerous breakthrough innovations for various international branded goods companies, he is a frequent speaker at pac...

In an increasingly connected world, innovation is proving essential, for both major brands and distributor brands, which are now daring to take the initiative. In the past, the issues associated with innovation were economic (creating wealth) and social (creating jobs). These issues are now becoming...